B2C Marketing Officer (Pontianak)

Join Serasi Autoraya as a B2C Marketing Officer in Pontianak and play a pivotal role in driving customer engagement and brand awareness for our car rental services. This is an exciting opportunity for a dynamic marketing professional to develop and execute innovative marketing strategies that will captivate our target audience. In this role, you'll work closely with our marketing team to create and manage campaigns across various digital and traditional channels, ensuring our brand stays top-of-mind for customers in Pontianak.

At Serasi Autoraya, we are committed to providing exceptional car rental services, and your marketing efforts will directly contribute to our growth and success. With a vibrant and growing market in Pontianak, this is the perfect time to join our team and make a significant impact on our business.

As a B2C Marketing Officer, you'll be responsible for developing and implementing marketing campaigns that drive customer acquisition, retention, and loyalty. You'll leverage your expertise in digital marketing, social media, and content creation to create engaging content that resonates with our target audience. Additionally, you'll analyze campaign performance, provide insights, and optimize strategies to maximize our return on investment.

📋 Tanggung Jawab Pekerjaan

• Develop and execute B2C marketing strategies to drive customer engagement and brand awareness.
• Create and manage digital marketing campaigns across various channels, including social media, email, and search engines.
• Leverage data analytics tools to track campaign performance and provide actionable insights.
• Collaborate with the marketing team to develop creative content, including blog posts, videos, and social media updates.
• Monitor and analyze market trends to identify opportunities for growth and innovation.
• Manage and optimize advertising campaigns on platforms like Google Ads and Facebook Ads.
• Conduct market research to understand customer needs and preferences.
• Report on campaign performance and provide recommendations for improvement.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in B2C marketing, with a focus on digital marketing.
• Proven experience in developing and executing successful marketing campaigns.
• Strong understanding of digital marketing tools and platforms, including Google Analytics, Google Ads, and Facebook Ads.
• Excellent analytical and problem-solving skills.
• Proficiency in using Microsoft Office Suite, including Excel and PowerPoint.
• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.

🛠️ Keahlian

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